Challenge your Creativity daily... in 10 minutes with a pen and a paper.

You've heard that Creativity is the most regarded asset in companies. "Be Creative!", "Use your Creativity!", "Think outside of the Box!" Great. How do you assess where your Creativity is at? How do you activate it? How do you make sure it stays sharp and reflects your unique voice when you use it?

What you need is a Creative Challenge, one that will give you the possibility to explore, activate and express your Creativity. A proven program that will help you find new ideas, gain focus and raise your energy level with just 10 minutes per day. You need 10.28 Detox™.

Starts This Monday!

No More Excuse.

Challenge your Creativity now.

Build a Strong Relationship With Your Creativity

The truth is, you can't afford to ignore your creative muscle much longer. Because Robots are coming. Sounds both dramatic and hilarious, but that the world we leave in. By 2020 in the US only, 5 million jobs will be replaced by Artifical Intelligence*. That's in 2 years from now. Your Creativity is the weapon that makes you unique, that makes you irreplaceable, and your Creativity is what fuels you with joy, energy, and ideas.

Activating and challenging your Creativity will help you discover what's your voice and get into the habit of using it daily. 

With 10.28 Detox™ you will...


Creativity is a muscle that needs to be used, stretched and nurture. For a month, get into the habit of using it daily.


The first principle to activating your creativity is to develop your capacity to observe what goes on outside and inside. 


By the end of the program, you'll have a pile of notes, ideas, seeds of possibilities to go back to, explore, further develop and take to the next level.


With your daily tracker, you'll always know where you're at.


With this program you get to take safe-risk: find out what you think and learn to say it the way that feels right to you.


While doing this proven Creative program you'll get a boost of energy experiencing the joy of (re)connecting ideas and dots in new ways.

Here's What You Get

Every company is obsessed with their employees being creative, but nobody says how to do it, where to start, and how to make sure it works.

Activating your Creativity is a habit and a skill. New habits stick through time and repetition. The 10.28 Detox™  sequence is designed to support this principle.

With 10.28 Detox you'll get...

  • A daily creative challenge from Monday to Friday for 28 days
  • A daily tracker to keep an eye on your progress
  • Bonus exercises to take it a step further or to keep for whenever you need a little creative kick


This Program is for you if you want to:

  • get in touch with your ideas in a practical way
  • develop the ability to go into deep focus quickly
  • take a step different while everybody else is racing to take it a step further.
  • be in a relationship with your creativity

If any of these points resonate with you, whether you're a banker or an artist, whether you know how to draw, write a poem or haven't held a pen in years, 10.28 Detox™ is for you.


What You Need:

  1. Access to an Internet connection
  2. A pen and a paper
  3. A commitment to take 10 minutes a day to exercise your creative muscle.

10.28 Detox™ can be completed from anywhere in the world, at any time of the day. Whether on a break at work, on your daily commute, or squeezing 10.28 Detox™ while your kids' nap, you can activate your creativity, daily with just 10 minutes.


Our Offer

Challenge Your Creativity!

Ready to explore your inner thoughts, produce new ideas and strengthen your focus? You're in the right place!

Just like athletes train every day, you know 28 days is the way to go deep and wide to Detox your Creativity. 

By joining the full program you commit to your creativity and opens up immediately to a deeper transformation. 

Time + Risk + Sharing = Your Creativity blossoming.

Your Investment: 90€


Do It with a Friend

One thing we've learned after a year running this program is that the participants who do it with a partner (a friend, their spouse, a sibling) multiply their chances to finish the program and enjoy the process significantly. Which is why we are now offering a special price if 2 people want to complete the program together. So if you want to challenge your creativity, but with a partner, this offer is for you.


Your Investment: 140€


What They Say About the Program:

Matthew Sanabria


The 10.28 Detox™ program was a fun and challenging experience: thinking, writing, drawing, coloring, sharing all in 10 minutes every day. The exercises are enjoyable, thrilling, frustrating, introspective, simple and complex every time. If you're looking to break creative habits, writer's block or simply work out your brain, 10.28 Detox™ is a great choice.

Jonathan Meret


10.28 Detox™ is this place where you get to reconnect with creative exploration. Without interrupting our already busy lives, you are reintroduced to that seed where creative passions are born from- and it's done through exercises that force you to push your imagination, your creative empathy, and proves that your most powerful ideas come from literally the least expected places.

Annie O.


This is a manageable way to spend 10 minutes with yourself each day that helps you to look within. I was surprised at how much I could uncover about a topic by just sticking to 10 minutes of brainstorming. Essentially, it helped to solidify in my mind the truth that creativity requires going within, being quiet, and exploring something at a deeper level--all that in just 10 minutes a day. This is a great program that is manageable even for people who have very busy schedules.

Andria Anderson


The detox was great and introduced me to new ways to use old techniques. I have already used some exercises for brainstorming in meetings at my work and everyone found them to be very effective. Well worth the money and time spent.

Anne-Christine Plate


I am happy to have gained the experience of how intense and productive 10 minutes a day can be. I have experienced 10 minutes without distraction and the ability of full commitment. The daily assignments were diverse and a good mixture of serious play and celebrating life. I am sure I will make use of daily shots in the future, e.g. when being stuck or when I am teaching. I am looking forward to another program like that. The friendliness and support of the forum helped me a lot. Some days I just wanted to deliver for the beauty of sharing. because I knew, I am not alone, it was fun and easy not to quit or drop out. More about Anne-Christine.

Etienne Grosbois


I'm a writer and 10.28 Detox really gave me new ways to get ideas and tools to articulate them. They really brought the joy of playing with the creative muscle! More about Etienne.



Creativity is a clue value. The program can help people understand themselves and be more confident privately and professionally.



The difficult part is to admit that our brain needs to activate the creativity and to spend the money. Once done that, the rest is joy.

Claudia Ciuffo

United States

I loved the program because it gave me a good reason to dedicate 10 minutes of my day, for 28 days, to activate my creativity. All the shots are fun to do and I really liked sharing my experience with other participants. Besides I was having a hard time to create my birthday invite, after I started doing the shots it took my a couple of days to come up with the idea. That's because I was working on my creative mind and the shots "unblocked my creativity". It was amazing and fantastic! . More about Claudia.



10.28 Detox was thought-provoking, inspiring and a lot of fun! It gave me a daily reason to dig deeper but also an excuse to play. And reading what the community shared at the end of each day was a delight. 10 minutes is a great time frame. It’s non-threatening and I get to let go when time’s up. I can't tell if I'm more creative, but I’m definitely more willing to tackle creative challenges and there are many ideas and habits I wanna try after this program.

Quentin Désert


I wasn't sure what to expect, but in the end this program was very good for me to discover some parts of me I didn't know or wasn't sure about, make habits of creating something (even small) on a regular basis, learn to share your work with complete strangers, and even meet people. Really good experience!


"I don't know how to draw, is that going to be a problem?"
No. The creative shots are designed to activate your creativity regardless of your artistic skills. You don't need to be an "artist" to enroll in the program and, most importantly, to benefit from it.

"I don't own art supplies or equipment at home, and I don't want to buy anything."
Not a problem. If you've got a pencil and a paper, then you're good to go. 

"How does the program work?"
10.28 Detox™ is an online, self-paced program.
We'll email you from Monday to Friday with a new creative exercise that will take 10 minutes to complete. Your job is to take those 10 minutes to do the creative exercise. You'll always be able to access your creative exercises via the program emails. We also include bonus exercises for you to continue activating your creativity well after the program is over.

"Is the program live?"
10.28 Detox™ is NOT a live program. You do not need to be online while completing your daily creative exercise and you can share it on our private platform whenever you have time. This is a self-pace program, you can block 10 minutes in your day whenever you want, and wherever you want.


"I enrolled but this is not a good time for me. Can I do it later?"
Of course. This is a creative detox program so we encourage you to complete the program in one-shot to ripe the full benefits. If you realize you won't be able to follow through after you enrolled, don't worry. You can wait for when the time is right, and complete the program then. You will always have access to the private group and will be able to share on it.


"Does this work for people who are not artists?"
Yes! Creativity is not the privilege of artists. We all have it in us and we all need it, today more than ever, to make a difference in our job and lead a happier life. 10.28 Detox is designed to challenge and activate your creativity, regardless of your profession, age, gender, race, nationality or other.


“Do I have to share my work?”
No. Sharing is entirely your call, but you need to know one thing. Creativity relies on 3 pillars: Time, Risk, and Sharing. If you don’t make time for your creativity, nothing will happen. If you never take the risk to explore beyond what you already know, you will not create something that did not exist before you dared to. Finally, for your creativity to fully exist, you need to share it with at least one person. Sharing will make the 10.28 Detox program a powerful and worthy experience so we encourage you to share your creative detox with at least one person to experience the full benefits of the program. 


" I live in Australia/Colombia/Italy/Canada/Senegal/Vietnam is it going to be a problem?"
You can join the 10.28 Detox™ program from anywhere in the world. As long as you have an Internet connection, you will receive the creative exercises daily by email, and you can access the private group at your convenience and as often as you want!


" Can I offer 10.28 Detox™ to someone?"

Yes! When you purchase the program, you have the opportunity to let us know if this is a gift for someone and who it is for! 


If you have any questions or concerns about the program, email us, we're happy to help:



Your Investment:90€



Your Investment: 140€


About Us

Nathalie Sejean


After decades spent thinking creativity was a given, Nathalie went into a creative burnout. Refusing to believe this was over, she decided to understand what happened while reconnecting with her creative muscle. As she shared her journey self-healing and expanding her creativity, she met with many creatives who also struggled with burnout but didn't have the tools to take care of their creative injury. That's why she co-founded Activate® Creativity.

Joe Sejean


After Joe entered his professional career, he gradually stopped giving space to his creative side. Refusing to feed the story that "creativity and business don't need each other" he decided to activate his creative muscle again. As he shared his journey reconnecting with his creativity and its numerous benefits, he realized many of his working peers had the same desire but didn't know where to start. That's why he co-founded Activate® Creativity.

We help people and companies to take risks in a safe space to activate their creativity.